Secret Europe is a travel publication company
that I co-founded. Our mission is to offer a unique
service that broadcasts Europe’s hidden gems. We
believe that the traveller encounters a true cultural
experience when visiting locations off the beaten path.
The logo is done in a unique display serif that expresses
the concept of hidden with it’s missing strokes. The
branding aims to stay clean & modern with hints of
natural elements and pops of colorful travel photography.
(All photos are my original shots from traveling)